Insights.

Practical guides on websites, apps and automation.

WhatsApp · 6 min read

WhatsApp automation for small businesses: a practical guide

What WhatsApp automation can do for a small business, the difference between the Business app and the Business Platform, and how to start without losing the human touch.

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Websites · 5 min read

Is your website mobile-first? A 10-point checklist

Most customers will see your website on a phone. Use this 10-point checklist, including Google’s Core Web Vitals, to find what to fix first.

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Working with us · 6 min read

Hiring a web development team in India: what to expect

Thinking of working with an Indian web and app development team? Here is what to expect on communication, time zones, process, contracts, payments and support.

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